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Membership


When Leaders Can’t Hear the Truth: The High Cost of Organisational Immaturity
Last year, I was hired to advise a regional membership body on its ambition to reposition as a UK-wide national entity. It was a pivotal...

Andrew Chamberlain
2 hours ago3 min read
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Income Diversification or Value Proposition? Are you having the wrong conversation?
In the membership sector, income diversification  is a constant hot topic. It’s seen as a necessary hedge against the perceived...

Andrew Chamberlain
23 hours ago3 min read
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A loud voice doesn't speak for everyone: why perspective is so important in membership
In any membership organisation, there are always a handful of members who are especially vocal. They show up to every meeting, take the...

Andrew Chamberlain
4 days ago4 min read
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Last-Minute Leadership: reading board papers on the train isn’t good enough
In governance contexts, few sights are more familiar, or more concerning than a board member leafing through their meeting papers on the...

Andrew Chamberlain
5 days ago3 min read
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Designing for Despair: Don't let your digital interfaces trap members in a doom loop of frustration
What Microsoft Authenticator taught me about bad process design and lasting impressions I’m currently locked out of my Microsoft account....

Andrew Chamberlain
7 days ago2 min read
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Don’t Blame the Bot: AI Fails Without the Fundamentals
Yesterday, I had the privilege of facilitating an AI roundtable for members of the Royal Society of Chemistry. Our discussion quickly...

Andrew Chamberlain
Jul 43 min read
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Committees Don't Deliver Projects. Teams Do.
Why adopting real project management principles is now mission-critical In our world of associations, ambition often runs high - new...

Andrew Chamberlain
Jul 12 min read
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What Your Members Remember Most May Not Be What You Think
The nature of member engagement has changed—quietly, rapidly, and irreversibly. Today, almost every aspect of membership happens online....

Andrew Chamberlain
Jun 294 min read
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Boards Should Roar Like the Lions on Tour!
Every four years, a unique sporting phenomenon takes place: the British and Irish Lions tour. Drawing players from England, Ireland,...

Andrew Chamberlain
Jun 273 min read
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It’s okay if members aren’t engaged with their association
n the world of membership, engagement is often viewed as the ultimate goal. We measure it, chase it, and fret over it. When members don’t...

Andrew Chamberlain
Jun 262 min read
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